We are AWWIP; A Wearable Work in Progress 🎀

We go treasure hunting through the glorious unsold product archives of our favourite designers, brands & labels and create stylish curated drops with trending moments in mind.

From archival gems to standout favorites, we curate exclusive, selections of unique feminine pieces, housing inspired items from labels like Selkie, Maison Amory, Auteur, Boskemper, and more…

Each piece we repurpose is a garment saved from the landfill, our small yet meaningful contribution towards reducing waste in the fashion industry.

We believe style is an evolving journey of artistic self-expression; an unapologetic embrace of one’s unique vision. Our philosophy is that fashion is never a finished product, but a wearable work in progress and we challenge you to embrace that perspective to make a style statement…even if it’s a little bit delusional.